You have made a really good start on this and you have covered everything needed.
To improve: - more detailed analysis needed of existing audience for Dove and then for your new targeted audience - use all of those terms we went over - add some BARB and TV listing print screens to help you make your points on when to advertise - look again at your new audience, are they a little young? I'm just thinking about when I could afford to buy nice face cream etc., and I wonder if 12 would be a little early - print screen from BCAP and add a little more detail on why you have highlighted the sections that you did
Xene,
ReplyDeleteYou have made a really good start on this and you have covered everything needed.
To improve:
- more detailed analysis needed of existing audience for Dove and then for your new targeted audience - use all of those terms we went over
- add some BARB and TV listing print screens to help you make your points on when to advertise
- look again at your new audience, are they a little young? I'm just thinking about when I could afford to buy nice face cream etc., and I wonder if 12 would be a little early
- print screen from BCAP and add a little more detail on why you have highlighted the sections that you did
Ellie